“Subversive, ethical, ecological, political, fun: this is how I see my duty as a creator.” - Philippe Starck.
Philippe Starck has a mission and a vision: creation, whatever shape it takes, must make life better for the largest number of people possible. Starck believes this highly poetic, political, rebellious, benevolent, pragmatic and subversive duty must be borne by all and he embraces it with the humour that has accompanied his approach since the earliest days.
From everyday products such as furniture and lemon squeezers, to revolutionary mega-yachts, micro wind turbines, electric cars, and hotels that aspire to be wondrous, stimulating and intensely vibrant places, Starck never ceases to push the boundaries and criteria of contemporary design. He has always devised objects that demand the most from the least.